revolutionary REbranding that ACTS LIKE ADVERTISING
Cancer+Careers helps people take control of their working lives with helpful advice, guidance and tools, while powerful personal photography resonated strongly with the audience.
Created Logo, Logo/Tagline Lockup, Branded Icons, Website Reskin, Social Media Reskins, Email Templates, Web Banners, Style Guide
SOCIAL MEDIA RESKINS ^
WEBSITE RESKIN ^
STYLE GUIDE COVER AND INTERIOR ^
GIVING LG CustomerS A WORLDWIDE BRAND TO RELATE TO
We needed a symbol that cut across many cultures. Then we needed to bring life to the 57-page Program Deck. We created a simple branded look and feel expressing continuity and momentum. This was one of 18 individual projects we have done to date for LG.
Created Logo, Logo application and translation versions, Brand Guidelines, Collateral Materials including Advertising Application, Brochures, Online Banners and POP, Program Deck
BROCHURE COVER ^
PROGRAM GUIDE AND STYLE GUIDE ^
POSITIVELY NEGATIVE FOR LISTON CONCEPTS
Our client asked us to come up with concepts for Transcendualism T-shirts. We came up with several solutions that visually showed the spectrum of opposite ideas in a single image. Ultimately, when there are equal parts of opposing ideas, you achieve balance.
Created Transcendualism Logo and T-shirts
GAME ON FOR GREEN MOUNTAIN
As part of their Quarterly Rewards Program, Green Mountain wanted to promote their iced beverage Brew Over Ice line to new and existing customers. A few lucky people would find prize-winning pieces of “ice” in their K-cup packages.
Created Logo (incorporating existing Brew Over Ice Logo), Microsite, Game Pieces, Card, Window Cling, Table Tent, Letter, Pouch